How small actions can have a big impact

Loneliness and isolation can affect anyone - but for older residents or those living alone, the impact can be especially severe. Inspired by a heartfelt letter from Dame Esther Rantzen, we want to take a moment to reflect on how each of us can help create a stronger, more connected community right where we live.

Dame Esther, founder of the Silver Line helpline, reminded us how important regular human contact is - sometimes even lifesaving. While we’re proud of the community events and support we already offer across our schemes, we know that tackling loneliness is something we can all help with.

Simple ways to look out for each other

Being a good neighbour doesn’t have to mean big gestures. Here are a few small but powerful ways you can help reduce loneliness in your community:

• Say hello – A warm smile or quick chat can brighten someone’s day.
• Check in – If someone seems quieter than usual or hasn’t been seen in a while, pop a note through their door or mention it to a member of staff.
• Invite someone along – Whether it's a coffee morning or a group outing, extending an invitation might mean the world to someone.
• Share local info – If you know of a group, event, or service nearby, pass it on—it might be just what someone needs to reconnect.
• Notice the signs – Missed appointments, withdrawn behaviour, or changes in routine can all be subtle clues that someone may need more support.

What we’re doing

Across our sheltered and supported housing schemes, we run a rich programme of social activities - from cultural trips to arts, movement, and reminiscence sessions. We’ve also made hundreds of subsidised outings possible for those who might otherwise not have the chance.

Our staff maintain regular contact with residents and are trained to spot wellbeing concerns. In some of our London schemes, we even offer room-to-room video calling—though many still prefer the classic coffee morning for a good chat!

What you can do next

• Look out for neighbours who might be isolated
• Join or help organise an activity at your scheme
• Talk to your housing officer if you have concerns about someone’s wellbeing
• Consider volunteering or supporting local initiatives

Even the smallest act of kindness can make a big difference. Together, let’s help make sure no one in our community feels invisible or alone.

If you’d like more information on local events or ways to get involved, please speak to your scheme coordinator or housing officer.