We value your feedback, it helps us see what’s working, where we can improve, and how to make our services more responsive to your needs. Following recent feedback, and because we believe in being open and transparent, here’s how we use surveys, who carries them out, how your data is protected, and how you can opt out.
Types of surveys we carry out
- Tenant Satisfaction Measures (TSM) survey - a survey to understand how we're doing and where we can do better. These were introduced by the Regulator of Social Housing. To find out more about the regulator click here.
- Service-specific surveys – for example, after a repair, complaint, planned maintenance visit, or when you move into your new home, so we can improve that service.
- Engagement and research surveys – for example, asking how safe you feel in your building, how easy it is to contact us, or your views on proposed changes to services.
How we contact you
Depending on the survey, you may be contacted by phone, text, email, post, or through our online portals.
Who carries out our surveys
We sometimes use trusted independent research companies to run surveys on our behalf. We share survey contact details and responses under legitimate interest, and your personal information is protected in line with the UK Data Protection Act. We never sell your information and only use it for the purpose it was collected.
Our current providers are CX Feedback (run by Target Applications Ltd) and their partner PEXEL:
- Texts and emails will come from feedback@customersurvey.aster.co.uk (via CX Feedback).
- Calls will come from PEXEL, they’ll say they’re calling on behalf of Aster.
If you’re unsure, you can call us on 0333 400 8222 to check.
How to opt out
Taking part is your choice. You can opt out of surveys any time by:
- Emailing contactcentre@aster.co.uk
- Calling 0333 400 8222
- Updating your communication preferences in your MyAster account
Data Protection
We follow UK GDPR when carrying out surveys:
- Legal obligation – we must measure performance as a Registered Social Landlord.
- Legitimate interest – we use your feedback to improve our services.
If we use a survey partner:
- Aster remains responsible for your data (Data Controller) and the partner acts on our instructions (Data Processor).
- A formal agreement ensures your data is protected.
- We only share what’s necessary, usually your name and contact details and send it securely.
- Data is never used for anything else.
- Any call recordings (for training and monitoring).
You can read more in our full Privacy Notice here.
